We started out as FINE Mobile GmbH and TWIKE importer in 1998. Four years later, in 2002, we had already taken over TWIKE production. And since the beginning of 2020, 22 years after our foundation, we have finally changed our name to TWIKE GmbH.
Why now? Actually, the question should be: Why not much earlier?
We were previously known as “those from TWIKE”. The name FINE Mobile was well chosen at the time. The abbreviation FINE together with Mobile stands for Forum for Intelligent Sustainable Electric Mobile and gave us the opportunity to import other vehicle brands from abroad to Germany when the company was founded. But it never became other vehicles. We also didn’t have time for other vehicles. And now, as we prepare to launch the next TWIKE generation, we didn’t want to miss this new historic opportunity: since the beginning of 2020, “those from TWIKE” are now also called TWIKE.
In the same process, the two shareholders Bernd Werner and Martin Möscheid transferred their shares to TWIKE Founders GmbH, which was set up as a holding company and of which they are again equal shareholders. TWIKE Founders owns another subsidiary, TWIKE Fleet GmbH, which will provide the opportunity to rent and lease TWIKE vehicles and batteries in the future.
With the globally protected brand in its name and the new company structure, TWIKE has a sustainable basis for all upcoming developments.
